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Digital PR

Want more eyeballs on your website? So do we. Let’s try digital PR.

Building brand awareness is the ultimate goal for digital PR. If you have a blog or news article (or any online material), you can boost organic traffic to these pages by engaging with digital public relations.

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"We measure a successful digital PR campaign by looking at things like backlinks, referral traffic, branded search and direct branded traffic. By using these metrics, we can be as transparent as possible about the success of your campaign."

- Michelle Tansey, founder of Red Queen Marketing

What is Digital PR?

The main difference between digital PR and traditional PR is simply that digital is held in an online space, which means you can reach a wider a audience or network.

A key part of digital PR is bringing the right audience to your content.

What we’ll do

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  • Build brand awareness

  • Scope opportunities for media enquiries

  • Attract media coverage and links through campaigns

  • Establish new media connections

  • Build brand awareness and referral traffic through links

  • Measure impact through links, referral traffic, branded search, etc.

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And how we do it

Get in touch

Fill out the online contact form and mention this service with a preferred date and time

Research. Create. Distribute.

We'll do the research, execute on the campaign and get it to the right people to build a name for your brand

Track results

We don't use meaningless metrics to measure success. Our metrics have proven impact and we'll show you how

Why Red Queen?

Because we’ve done this a million times before. We make the right connections to spread your message which ultimately leads to better brand awareness. We don’t just leave it there either, we’ll show you the measurable impact as well.

Frequently asked questions

How much does this cost?

Red Queen will have a look at costs after your free initial consultation with Michelle. With a good understanding of your company’s goals and values, we’ll suggest ways we can collaborate and provide you with a detailed quote.

What other services does Red Queen offer?

We offer a range of SEO services, content marketing and backlinking. Pairing digital PR with some of these other tactics can help boost your website’s domain authority. Get more information on Red Queen’s services here.

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